Product discovery workshop: product map, estimate and plan for €3,500
Before paying for platform development, it helps to know what exactly to build, what it consists of and what it costs. The product discovery workshop gives you a product map, an estimate and a first-version plan, and the €3,500 counts toward your project.
Platforms and SaaSTimeline: 2–3 weeks
What the result of a discovery workshop looks like
You need the workshop when you have an idea but are unsure how to put it together: which roles, which screens, what goes into the first version, how long it takes and how it connects to payments and other services. It suits founders planning a SaaS or marketplace and companies that want to move processes into a platform. Afterwards you have a document you can take to us or to any other team. See also: SaaS development, marketplace development.
- What software architecture means in simple terms. It is a diagram of the parts a product consists of, how they connect, where data is stored and how everything will grow. It is like a house blueprint before construction.
- Who the workshop helps most. Those building a SaaS, marketplace, fintech or school platform: mistakes in the foundation cost the most there.
Approximate display: images and texts are chosen as an example. In your project the features, design and architecture will be different, built for your goals.
Architecture session — €3 500
A paid preparation for a complex project: we describe exactly what to build, from which parts, and what it will cost. The product map and estimate stay with you in any case.
GRONO is a cashback platform for private education. International Lyceum Discovery School has role-based accounts, a CRM and teacher KPIs. duck.credit is online lending with scoring, client verification, an account area and a CRM. Life Wellness Wave has ranks, gamification, 18 languages, an LMS, subscriptions and an SEO blog. Trendo offers AI video and avatars with an internal currency and billing. The financial planning portal (prototype) has calculators, a quiz funnel, a club and an academy. See also: fintech platform, school platform.
- What this gives you. We know the typical platform mistakes: roles, payments, user data. So at the workshop you get specific decisions, not general talk.
Many architecture consultants come, write a report and leave. Our workshop is tied to real development: we name the price and timeline because we will be the ones building. If you decide to work with us, the €3,500 counts toward the project cost. We show prices up front, and we set up code and accounts in your name afterwards. See also: dedicated development team.
- Discovery workshop or a fractional CTO. A fractional CTO leads technical decisions for months. The workshop answers one question: what to build and what it costs. If you need ongoing technical expertise, that is a separate conversation.
- Review of an existing architecture. If you already have a solution and want an outside view, we can discuss the format on a call.
Suits: those planning a platform, marketplace, fintech or SaaS · Founders who need to check the idea against the real scope of work · Teams that need an estimate for investors or partners
What a product discovery workshop for €3,500 includes
One price for the whole list: no extra charges for hours or individual items.
The workshop costs €3,500. You get a product map, an estimate and a first-version plan. We go through user roles, main scenarios, data, payments, integrations and risks, and then describe what to do in the first version and what to postpone. See also: turnkey platform.
- Which documents you get. A description of roles and scenarios, a diagram of the product's parts, a list of first-version features, an estimate by stages and a launch plan. This is what is usually called architecture documentation.
- What to do with the result. Start the project with us, give it to another team or postpone the decision. The document stays with you in any case.
- Introduction and goalsWe go through the idea, audience, market and budget. You define what success means for the first version.
- Roles and scenariosWe find out who uses the product and what each person needs to do before we draw any screens.
- User journeyA diagram shows the whole route from sign-in to payout. It shows where you could lose someone and where emails are needed.
- Product map and data schemeA list of screens, dashboards and what is stored and how it connects. Any developer can use it to understand what to build.
- Scope of the first versionWe decide what goes into launch and what we postpone. You reach the market faster and with a smaller budget.
- Estimate and timelines by stagePrice and timeline for each module, not a verbal guess. You can plan spending and split the project into parts.
- Choosing servicesWhat we connect ready-made, what is free to start with, and when paid plans will be needed.
- Final document and meetingWe hand over the document and go through your questions. The map and estimate stay with you, even if you decide to build elsewhere.
Approximate display: images and texts are chosen as an example. In your project the features, design and architecture will be different, built for your goals.
What to add after the discovery workshop
Optional, now or later. The price is fixed before work starts.
We run the workshop remotely, and we agree the meeting language in advance. The plan takes into account the interface language, payment systems, taxes and legal pages of the chosen country. We work with clients from Europe, the US, the UK, the UAE and Kazakhstan.
- Legal questions. We do not replace a lawyer. We prepare policies and terms as templates for the country, and your lawyer does the final review.
Measurement plan (analytics)We describe which numbers you'll see in the first month after launch and how to read them to make decisions.from €590Details
We put together a list of metrics and a data collection scheme for your product. Useful if you want to see what works from day one.
Timeline: 3 days
Clickable prototypeA mockup of the screens you can “click through” before development starts and show the idea to your team or investors.+ €990Details
We draw the key screens and link them together to show the idea to your team, partners or investors. Useful when it's important to check the product logic before development starts.
Timeline: 3–5 days
Competitor researchYou see what similar products do well and where there is room for yours, before development starts.+ €490Details
We review 5–7 similar products and describe how your audience behaves. The result is a short report with conclusions. Useful if the market is new to you.
Timeline: 3–5 days
Checking connected servicesYou know in advance that payments, customer checks, cards and CRM will connect, and what they cost per month.+ €490Details
We check the documentation and plans of the services the product needs, and make a trial connection to the riskiest ones. The result is a table: what connects, the limits and monthly costs. Useful if the product depends on external services.
Timeline: 2–3 days
Paid separately, not by us: Legal opinions and licenses: handled by your lawyers. All add-ons →
Turnkey promotion: where your customers will come from
A platform does not attract users by itself: channels bring them in.
A platform earns when people sign up and pay. Turnkey promotion: search and articles, emails for new users, ads and partners. The report shows the path from visit to payment for each channel.
Most often we start with search and an email sequence: they keep working after the ads are switched off.
Turnkey promotion: stages and prices
Every month you get a report: how many requests came in and what each one cost. You pay the ad budget directly to the platforms.
So customers keep coming every month, not just on launch day
We will choose 1–3 channels for your business and budget, launch them, and show you every month what a request costs.
How a product discovery workshop works
The steps switch automatically, or click any of them to read more.
You tell us about the product, customers and goals. We ask questions, draw the map and clarify what is really needed in the first version. Then we prepare the estimate and plan. We agree the meeting format and timing in advance.
- What we need from you. A description of the idea, examples of similar services, an understanding of the audience and goals. If the ideas are still raw, we help you shape them during the meeting.
1. Brief
A short 15-minute questionnaire: what the business is, who it is for, what you need and by when. By voice, text or a call.
- We ask only what affects the result and the price
- Materials (logo, photos, texts) can be sent later
- We reply the same business day: what we offer, what it costs and how long it takes
2. Quote and contract
We fix the scope, price, deadline and payment schedule. The amount does not grow without your written consent.
- A contract between our company and yours, or with you personally
- Inside: the scope item by item (as on this page), deadlines, payment stages, warranty fixes
- The code, domain and service accounts are yours: it is written in the contract
- We sign online: a PDF with an e-signature, no paper and no couriers
3. Payment
We invoice your company. Pay by bank transfer or by card.
- No hidden fees: you pay for the domain and service subscriptions directly to them, with no markup from us
- Every payment is tied to a stage: you pay for what you can already see
- Closing documents: invoice and acceptance certificate
4. Trabajo con vista previa
At every stage you get a preview link: you see what is ready and leave your edits right away.
- First the product map and structure, then design, then the build
- We collect edits in one place, so nothing gets lost in the correspondence
- Questions for you come as a list with answer options: reply when it suits you
5. Review and approval
Before launch we check everything ourselves, then you approve the work against the list from the contract.
- Phones and computers, loading speed, forms and emails, payments in test mode
- Legal pages and the cookie banner are in place
- You go through the scope list and sign the acceptance certificate
6. Launch and handover
We publish on your domain and hand everything over to you: access, instructions, source files.
- Domain, email on the domain, analytics and Search Console
- Access to all accounts goes to you, we stay on by invitation
- A short guide: how to edit texts, photos and prices yourself
- After that, if you wish: support, promotion, new modules
FAQ
How much does a product discovery workshop cost?
€3,500. If you launch the project with us, this sum counts toward its cost. The documents stay with you in any case.
What will I get after the workshop?
A product map, an estimate and a first-version plan: roles, scenarios, a feature list, stages and an indicative launch order. It is a document you can use with any team.
What is software architecture?
It is a diagram of the parts a product consists of, how they connect and where data is stored. It determines how easily the product can grow and change.
How do you design a SaaS architecture?
Define the customers, plans, data and roles, then split the product into parts and decide what is needed in the first version. At the workshop we walk this path together and record the decisions in a document.
Can I take the result and go to another contractor?
Yes. The map, estimate and plan belong to you, and you can hand them to any team.
How is the workshop different from fractional CTO services?
A fractional CTO leads the technical side of the business on an ongoing basis. The workshop solves one question: what to build in the first version and what it costs.
Does the workshop fit if I already have a website or code?
Yes. We can describe how to fit the new platform into what you already have, or how to develop the existing product. We will discuss the format on a call.
In which languages is the workshop held?
Remotely, and we agree the meeting language in advance. We can prepare the documents in the language you need.
Goes well with this service
What people usually order together with this: click to open the service page with an example.