Full branding package: positioning, name, logo and brand book
We build the whole brand in one project: explain how you differ, create the name, draw the logo and visual identity, write the brand book. €2,990 and 4–5 weeks, with the price known before we start.
Branding and identityTimeline: 4–5 weeks
How it looks
Companies come to a branding agency for different reasons: launching a business from scratch, entering a new market, or realising customers can't tell them from competitors. When positioning, naming and design are ordered separately, they often don't fit together. A full branding package fixes this: one team leads everything from meaning to files. See also: logo design, visual identity.
- Startups and new companies. You need a name, a mark and a clear presentation to enter the market without assembling the brand piece by piece.
- Companies entering a new market. We check the brand against the language and expectations of the country, so the name and tone don't sound odd.
Approximate display: images and texts are chosen as an example. In your project the features, design and architecture will be different, built for your goals.
Turnkey brand — €2 990
The full path from meaning to look: positioning, name, logo, brand identity and brand book. You get a brand that is easy to explain and easy to manage.
We have built platforms and websites where a consistent look is critical: GRONO, Life Wellness Wave in 18 languages, Trendo and the International Lyceum Discovery School. This experience means we think from the start about how a brand looks in a user account, on a landing page and in ads.
We show prices upfront, not "on request". Files, domains and rights are handed over to you. We don't sell "brand strategies" for the sake of a presentation: every step ends with something you can use on your website, in ads and on social media. If you need a website, we build it in the same style.
- One contractor for brand and website. No handing files from an agency to a studio and losing details along the way.
- Transparent scope. You know in advance what the package includes and what can be added separately.
Good for: new projects that don't have a name or style yet · Companies entering a new market · Founders preparing to launch a website and ads
What a turnkey brand package includes for €2,990
One price for the whole list: no extra charges for hours or individual items.
The package includes positioning and USP, naming with domain checks, a logo and visual identity, a brand book, and templates for your website and ads. The price of €2,990 is fixed, the timeline is 4–5 weeks. For a new company the package is easier than collecting parts from different contractors. See also: positioning and USP, naming.
- Meaning and name. First we decide how you differ and what you are called, then we draw. This way the design rests on an idea, not on taste.
- Design and rules. Logo, colours, fonts, applications and a brand book that explains how to use the brand.
- Positioning and unique selling pointWe define who you are for, how you differ from others and how to talk about it. Everything else depends on this.
- Naming with domain checksWe suggest name options and check which website addresses are free, so the chosen name can be used right away.
- Logo: concepts, revisions, formatsThree concepts, two rounds of revisions and all files for the website and print, including light and dark versions.
- Colors and fontsA palette and a pair of fonts chosen for your positioning, not for trends.
- Business card, letterhead and presentationLayouts for print and screen in the new style. The first impression is cohesive from day one.
- Social media templates, patterns and iconsPost and story templates, patterns and badges. You change the text and photos, everything else is designed.
- Templates for website and adsBanner and block layouts you can use right away on your website and in ads.
- Brand bookOne document: logo and rules, palette, fonts, tone of voice, examples. Any contractor can work from it.
Approximate display: images and texts are chosen as an example. In your project the features, design and architecture will be different, built for your goals.
Can be added to the project
Optional, now or later. The price is fixed before work starts.
We work remotely with companies from the UK, the US, the UAE, Germany, Spain and Kazakhstan. We check the name for meanings in the target language, prepare materials in the right language and account for local habits. If you need a second language for the brand book, we discuss it at the start.
Social media (SMM)We run your social media in the new style: we come up with ideas, prepare posts and send a report once a month.from €790/moDetails
We take a ready style and run your social media: content plan, posts, design. Useful when you have a style but nobody to show it to your audience regularly.
Timeline: monthly
Ads on Google and social mediaWe launch ads with the new designs and track the results. You pay the ad budget to the platforms yourself.from €490/moDetails
We set up and run ads to match your style and goals. Useful when the brand is ready and you want inquiries faster than organic traffic grows.
Timeline: monthly
Additional layoutsMenus, flyers, banners and other materials designed in your new style for print and screens.by quoteDetails
Menus, flyers, banners and other materials in your style. We agree the scope and price before work starts. There is no hourly billing.
Deadline: depends on the task
Business card websiteThe new style appears on the website your customers visit, and looks the same and recognizable everywhere.€990Details
We build a one-page website in your style: who you are, what you do, contacts. Useful when you have no business card page online or it looks outdated.
Deadline: from 3 days
Paid separately, not by us: trademark registration and legal review, handled by the patent office and your lawyer · Domain: paid directly to the registrar, about €10–15 per year · Printing and production of materials, paid directly to the printer. All add-ons →
How the branding process works and how long it takes
The steps switch automatically, or click any of them to read more.
The work is split into stages: market and competitor review, positioning, naming, logo and identity, brand book. At each step you see an interim result and make a decision. The 4–5 week timeline counts from the brief and your materials.
- Review and strategy. We analyse competitors and define how you will talk about yourself.
- Name and visuals. We propose name options, check domains, then develop the logo and identity.
Once the brand is ready, the next step is a website: from a €990 business card site to a €2,490 business website. You can add marketing and SEO for the launch, but these are separate services with their own prices. See also: business website, business card website.
1. Brief
A short 15-minute questionnaire: what the business is, who it is for, what you need and by when. By voice, text or a call.
- We ask only what affects the result and the price
- Materials (logo, photos, texts) can be sent later
- We reply the same business day: what we offer, what it costs and how long it takes
2. Quote and contract
We fix the scope, price, deadline and payment schedule. The amount does not grow without your written consent.
- A contract between our company and yours, or with you personally
- Inside: the scope item by item (as on this page), deadlines, payment stages, warranty fixes
- The code, domain and service accounts are yours: it is written in the contract
- We sign online: a PDF with an e-signature, no paper and no couriers
3. Payment
We invoice your company. Pay by bank transfer or by card.
- No hidden fees: you pay for the domain and service subscriptions directly to them, with no markup from us
- Every payment is tied to a stage: you pay for what you can already see
- Closing documents: invoice and acceptance certificate
4. Trabajo con vista previa
At every stage you get a preview link: you see what is ready and leave your edits right away.
- First the product map and structure, then design, then the build
- We collect edits in one place, so nothing gets lost in the correspondence
- Questions for you come as a list with answer options: reply when it suits you
5. Review and approval
Before launch we check everything ourselves, then you approve the work against the list from the contract.
- Phones and computers, loading speed, forms and emails, payments in test mode
- Legal pages and the cookie banner are in place
- You go through the scope list and sign the acceptance certificate
6. Launch and handover
We publish on your domain and hand everything over to you: access, instructions, source files.
- Domain, email on the domain, analytics and Search Console
- Access to all accounts goes to you, we stay on by invitation
- A short guide: how to edit texts, photos and prices yourself
- After that, if you wish: support, promotion, new modules
FAQ
How much does turnkey branding cost?
€2,990 for the package: positioning and USP, naming, logo, visual identity, brand book, and templates for website and ads. Timeline 4–5 weeks. The price is fixed and stated before work begins.
How is a full brand different from a logo?
A logo is one part of a brand. In the full package we also define positioning, create the name, build the visual identity and write the brand book. If you only need a mark, a €590 logo is enough.
How do I create a brand book and what should it contain?
A brand book describes positioning, the logo and rules for using it, colours, fonts, layout examples and tone of voice. We build it as part of the package so your staff and contractors can use it.
What do brand guidelines examples look like?
Usually a document of 20–60 pages or a short online page: logo and spacing, palette, typography, templates. We choose the format for your needs instead of inflating the volume.
Is a full branding package right for a startup?
Yes, that is the main use case: a startup has no name, style or clear presentation, and little time for contractors. The €2,990 package covers all of them together.
What do you need from me to start?
A brief describing your business, customers, competitors and examples you like. We gather the rest ourselves and clarify along the way.
Who owns the brand after payment?
You do. We hand over source files, the brand book and usage rights with no subscriptions. Trademark registration is handled by your lawyer.
Do you work with companies abroad?
Yes, we work remotely with companies from the UK, the US, the UAE, Europe and Kazakhstan. We check the name and tone against the language and market.
Goes well with this service
What people usually order together with this: click to open the service page with an example.
Branding and identityLogo3 concepts, 2 rounds of edits, all file formats.€5905–7 days
Branding and identityBrand identityLogo, colors, fonts, business card, letterhead, social media templates.€1 2902–3 weeks
Website developmentA website in 24 hoursFor when a bank or partners need to see a real, working company very quickly: what you do, country and company details, email on your domain, legal pages. One page of up to 7 blocks, ready in 24 hours.€59924 hours after the brief, materials and domain access
Marketing and social mediaGoogle and social media adsOne channel of your choice: Google Ads or Meta (Instagram, Facebook). The second channel is separate.from €490/molaunch in 5–7 days, work from 2 months
Online storesTurnkey online storeCustom-built, with no monthly fee to a platform.€2 4902–3 weeks
Corporate websites and portalsCorporate websiteUp to 20 pages: services, case studies, news, team, 2 languages.€3 4902–3 weeks
SEO promotionSEO auditTechnical errors, structure, competitors, a work plan.€4905–7 days
Platforms and SaaSArchitecture sessionA product map, an estimate and a plan for the first version. The amount is credited to the project.€3 5002–3 weeks
30 minutes. 6 people.